Flathead Consulting · Durham, NC

Partnerships, Sponsorships, Media and Marketing

Offering support across marketing needs.

What I help with

Support across critical marketing, media and partnerships for teams that need more hands.

01

Sourcing & Planning

Finding the right opportunity

  • Identifying media, properties, or teams that fit your audience and budget
  • Vetting an inbound ask or agency proposal against comparable deals and market rates
  • Making sure elements work together to form a cohesive marketing plan
02

Negotiation

Representing your interests

  • Structuring terms, assets, flight dates and pricing
  • Ensure all deliverables align with key KPI's
  • Compare across market rates to ensure best outcomes
03

Management

Keep an active partnership on track

  • Own day to day relationship with the team, partner, or outside agency
  • Track deliverables against contract to ensure all elements are utilized
  • Flagging issues before they become problems
04

Performance

Making sure the partnership delivers

  • Ensure all KPI's are being met
  • Coordinating with internal teams and vendors
  • Measuring what worked and provide complete reporting

About

Steve Morgan

Over 16 years of experience leading complex partnership and operational initiatives in the sports, tech and marketing industries. With experience that ranges from Corporate Sponsorships for a World Series champion to Media buying and creative development for Fortune 500 Brands, Steve has a proven ability to grow revenue, drive strategic decisions and manage critical projects on time and on budget.

Worked with Topgolf, Budweiser, Gatorade, BetMGM, Netflix, VISA, Snickers, Pedigree, Verizon, and others

Common questions

What does Flathead Consulting do?

Advises partners on sponsorship and partnership deals in sports and entertainment — sourcing and evaluating opportunities, negotiating terms, managing the relationship after it's signed, and making sure the activation gets delivered. Also available to embed with a marketing team that needs extra capacity moving campaigns through agencies.

Who do you work with?

Anyone with a sponsorship or partnership deal in sports and entertainment that needs to be negotiated, managed, or executed — or a marketing team that needs an extra senior hand moving work through agencies.

Do you only work on sponsorships?

No. Alongside sponsorship and partnership work, I'm available to embed with a marketing team on a project or interim basis — helping plan, staff, and move creative and media buying campaigns through outside agencies.

What does an engagement look like?

It starts with a conversation to see if it's a fit. From there, the work depends on what's needed — sourcing and evaluating an opportunity, negotiating terms, managing an active partnership, or embedding with your team to help move a campaign through agencies.

Where are you based?

Durham, North Carolina, working nationally.

Working on a partnership?

Send a few sentences about what you're working on. You'll hear back within a day.

If easier, click below to book time directly.